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Sam Golding
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Goat Girl: Album Launch Campaign & Social Media
Project type
Social Media Management and Content Creation
Date
January 2024 - August 2024
I worked with Rough Trade band Goat Girl to develop their social media content plan and create assets for their single and album launch campaign.
I worked with the band to create a bespoke tone that incorporated algorithm friendly trends whilst staying true to their voice. Through this, I was able to significantly increase their engagement and reach across platforms including Instagram and TikTok.
![](https://static.wixstatic.com/media/d34323_6a4429c9e8964dd48fade322b77b1e2ef000.jpg/v1/fill/w_1,h_1,q_90/d34323_6a4429c9e8964dd48fade322b77b1e2ef000.jpg)
![](https://static.wixstatic.com/media/d34323_6a4429c9e8964dd48fade322b77b1e2ef000.jpg/v1/fit/w_470,h_627,q_90/d34323_6a4429c9e8964dd48fade322b77b1e2ef000.jpg)
![](https://static.wixstatic.com/media/d34323_76558b4d72cf4fb5894072b24b4bedc7f000.jpg/v1/fill/w_1,h_1,q_90/d34323_76558b4d72cf4fb5894072b24b4bedc7f000.jpg)
![](https://static.wixstatic.com/media/d34323_76558b4d72cf4fb5894072b24b4bedc7f000.jpg/v1/fit/w_470,h_627,q_90/d34323_76558b4d72cf4fb5894072b24b4bedc7f000.jpg)
![](https://static.wixstatic.com/media/d34323_ce77d15ef4254b5183c2694aea885e94f000.jpg/v1/fill/w_1,h_1,q_90/d34323_ce77d15ef4254b5183c2694aea885e94f000.jpg)
![](https://static.wixstatic.com/media/d34323_ce77d15ef4254b5183c2694aea885e94f000.jpg/v1/fit/w_470,h_627,q_90/d34323_ce77d15ef4254b5183c2694aea885e94f000.jpg)
![](https://static.wixstatic.com/media/d34323_4dea293dcd4c4396bd88a0e89eeaf49df000.jpg/v1/fill/w_1,h_1,q_90/d34323_4dea293dcd4c4396bd88a0e89eeaf49df000.jpg)
![](https://static.wixstatic.com/media/d34323_4dea293dcd4c4396bd88a0e89eeaf49df000.jpg/v1/fit/w_470,h_627,q_90/d34323_4dea293dcd4c4396bd88a0e89eeaf49df000.jpg)
![Album Out Now Graphic](https://static.wixstatic.com/media/d34323_d9ec6179dbce4c3ab90c86087a4eaabd~mv2.jpg/v1/fill/w_1,h_1,q_90/d34323_d9ec6179dbce4c3ab90c86087a4eaabd~mv2.jpg)
![Album Out Now Graphic](https://static.wixstatic.com/media/d34323_d9ec6179dbce4c3ab90c86087a4eaabd~mv2.jpg/v1/fit/w_470,h_627,q_90/d34323_d9ec6179dbce4c3ab90c86087a4eaabd~mv2.jpg)
![Tour Poster](https://static.wixstatic.com/media/d34323_78914db0e1cc47499631191b53569744~mv2.jpg/v1/fill/w_1,h_1,q_90/d34323_78914db0e1cc47499631191b53569744~mv2.jpg)
![Tour Poster](https://static.wixstatic.com/media/d34323_78914db0e1cc47499631191b53569744~mv2.jpg/v1/fit/w_470,h_627,q_90/d34323_78914db0e1cc47499631191b53569744~mv2.jpg)
![Huw Stephens Radio 6 Graphic](https://static.wixstatic.com/media/d34323_38e92d51206748c28a7e58bfc7afceb8~mv2.jpg/v1/fill/w_1,h_1,q_90/d34323_38e92d51206748c28a7e58bfc7afceb8~mv2.jpg)
![Huw Stephens Radio 6 Graphic](https://static.wixstatic.com/media/d34323_38e92d51206748c28a7e58bfc7afceb8~mv2.jpg/v1/fit/w_470,h_627,q_90/d34323_38e92d51206748c28a7e58bfc7afceb8~mv2.jpg)
![Live at the ICA Poster](https://static.wixstatic.com/media/d34323_c171d2a1dab34930968344c8eeb54c4f~mv2.jpg/v1/fill/w_1,h_1,q_90/d34323_c171d2a1dab34930968344c8eeb54c4f~mv2.jpg)
![Live at the ICA Poster](https://static.wixstatic.com/media/d34323_c171d2a1dab34930968344c8eeb54c4f~mv2.jpg/v1/fit/w_470,h_627,q_90/d34323_c171d2a1dab34930968344c8eeb54c4f~mv2.jpg)
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